"A discipline with no principles is not a discipline -- it's an amusement." -- Bob Hoffman Bob Hoffman is a popular speaker and author in the field of advertising and marketing. He is an outspoken critic of digital marketing in particular. He doesn't spare his peers in the traditional marketing realm either. … Continue Reading
Alexander Master Class, the fastest way to learn to paint!
Learn To Paint, Change Your Life!

Learning To See
In the book, "Drawing on the Right Side of the Brain", Dr. Betty Edwards discusses how artists see the world. She states: "Drawing is a curious … Continue Reading

3 “Sins” of beginning painters
Too Much Magic White™ Tom says Sin #1 is, "Applying too much Magic White™. It should be very thin." Bill warns us at the beginning of … Continue Reading
Alexander Art Membership

The Three Skillsets
When you write every day of the week, it's a blessing and a curse. It's a blessing because the more you do anything, the better you get. Let me clarify that statement, though. Practice alone doesn't guarantee you'll get better. The old saying, "Practice makes perfect" is wrong! If you continue to … Continue Reading
The Bill Alexander Story

The Bill Alexander Story – More Students Arrive
Every night there was just a bit different, but every night there was always spirit, enthusiasm, and energy for art. Doris The students who came to Aldergrove were outgoing people committed to art. Doris was one of them. Her husband had left her and she was a waitress at a local coffee shop. Not having any money, she still wanted to study with Bill. Margarete enrolled her even though she … [Read More...]