When you decide to go on a long trip, you don't take everything that you own with you, do you? After you choose your destination, you determine exactly what you are going to take with you. If you're traveling to Hawaii, for example, you bring along your swimsuit, not your fur coat. You don't even think about what you're leaving behind, unless, of course, it's the dog. You are … [Read more...]

In a previous article we talked about "The Gap". "The Gap" is the difference between where you think you should be and where you are now. The problem with "The Gap" is that you are measuring yourself against an ideal. It is not a goal so much as a mental image we create. For example, if you stand on a rail road track and look off into the distance, you will see it comes  to … [Read more...]

John McWade posted an article to LinkedIn recently about Uber's new branding design. John is one of the most talented graphic designers I've ever seen. He has an uncanny ability to take complex designs and simplify them. In the article, John mentioned the negative press that Uber has received about the design change. He writes, "Negativity, no matter what form it … [Read more...]

  In our last article, we wrote about the importance of setting a path to excellence. Earlier, we wrote about how you need a vision to achieve your goals. This article is about the element that binds these two ideas together. Strategic Coach Dan Sullivan stated recently that, "The biggest mistake anyone can make is that there is something else more important … [Read more...]